SEO
SEO news. SEO rankings. Opinions from SEO experts

Analytical SEO agency

A team of professionals with 15+ years of experience

seo.ge was the first Georgian SEO platform to publish information about SEO back in the early 2000s. Now the team that introduced the world of SEO to the Georgian market is ready to assess the Georgian SEO market, bring you international news in this field and help you make the right decisions.

SEO calculator

Calculate the expected return from SEO

Industry
Current organic traffic / month2 000
Average order value150
Conversion rate1.8%
Expected traffic growth from SEO?Ask what average percentage growth they have achieved on past projects.+60%
+1 200
New visitors / month
+22
Additional sales / month
3 240 / month
≈ 38 880 ₾ of additional revenue per year
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* An estimated assessment. The actual result depends on the market and the competition.

Full calculator →

Industry-leading SEO tools

Ahrefs
SEMrush
Search Console
Moz
Screaming Frog
Google Analytics

The goal of the analytical SEO agency seo.ge is to provide Georgian businesses and interested individuals with accurate, verified SEO information. In doing so, it helps them adopt the best international marketing practices.

Why seo.ge

What should a good SEO agency deliver?

Proven experience and portfolio

Real, verifiable results and specific case studies. Not just promises. A trustworthy agency should be able to show you past projects and the results achieved on them.

White-Hat methods

Works only with ethical methods that comply with Google's guidelines. It optimizes without heavy link buying, spam and artificial tricks that in the long run lead to a Google penalty and remove the website from the search engine entirely.

Full transparency and reporting

Regular, clear reports on the positions achieved, traffic and work completed. You should always know what your investment is being spent on, and a trustworthy SEO agency should have a clear answer to that question.

Data-driven strategy

Every decision must be backed by in-depth research, analytics and competitor study - not just emotional guesses. An individual strategy should be built around the business's goals. An SEO agency should always have a convincing, data-driven answer to the question “why?”

Direct communication

Check whether the SEO agency has a dedicated person you will communicate with. Assess how easily they explain the work completed and the results achieved. Do they avoid any of your questions? Also pay attention to whether they have a well-organized communication system.

Focus on real business growth

The main goal is not only positions, but leads, sales and revenue growth. SEO is treated as an investment that brings a measurable return. If the SEO agency you choose is not interested in this, you may have reason to suspect that it is simply going through the motions.

What we do

What does a full SEO offering usually include?

If an SEO agency offers you a full service, ask whether the services listed below are included in the package.

Visibility in search engines and on AI platforms

High positions in Google and visibility on AI platforms: ChatGPT, Gemini, AI Overviews.

Technical SEO optimization

Bringing the website's architecture and code to the highest standard.

High-quality content

Engaging, informative texts optimized for search engines.

Earning authoritative links

Trustworthy, high-quality links that grow the domain's authority.

Data-driven strategy

Every decision is made on the basis of detailed analytics.

AI and automation

Using AI tools to increase efficiency.

SEO reporting

A transparent monthly report on the positions achieved, traffic growth and work completed.

White-Hat • ethical SEO

What does a professional SEO specialist not do?

„If I knew where I was going to die, I would never go there“ - Charlie Munger. An experienced SEO agency relies on exactly this approach before making a decision: it tries to spot potential risks in advance and avoid them from the start.

Buying links and PBNs
Instead, it builds authoritative links through natural, organic methods, which helps earn trust in the long run.
Artificial keyword stuffing
After in-depth keyword research, those keywords need to be distributed relevantly and organically across on-page elements. This is exactly where the synergy between a copywriter and an SEO specialist comes into play. Involving two specialists prevents formulaic content.
Mass generation of pointless AI content
It creates informative, high-quality content that meets users' interests and offers real value, using AI only as a supporting tool.
Groundless guarantees of the #1 position
It sets realistic goals and explains how it will work on steady growth of the brand's visibility - both in Google and in AI chats.
Cloaking and hidden text
No spam practices whatsoever. Only trustworthy SEO steps that deliver value.
Copying competitors' content
It creates original, authentic content that sets the brand apart from competitors. That, in turn, helps win leading positions in the industry.

The numbers about us

100+
Successful projects
10000+
Positions won
15+
Years of experience
98%
Satisfied clients
A transparent process in 4 steps

How does an SEO agency work?

01

Audit

  • Detailed on-page, off-page and technical analysis of the website.
  • A SWOT assessment of every element (identifying weak and strong points).
  • Defining target markets and obtaining the information needed from the client for the next steps.
02

Strategy

  • Developing an individual SEO strategy that takes into account business goals, the target audience and the current online position.
  • Detailed keyword research and analysis, including Long-tail and semantic keywords, as well as identifying competitors' keyword gaps to uncover high-potential search terms.
  • A comprehensive analysis of competitors to assess their SEO strengths and weaknesses.
03

Execution

  • Carrying out technical SEO optimization, including improving site speed, mobile compatibility, crawlability and indexability, schema markup and an improved URL structure.
  • Creating and optimizing high-quality, engaging and SEO-friendly content (blog posts, landing pages, product category descriptions) in line with target keywords and user intent.
  • Running a strategic link-building campaign through outreach, broken link recovery, guest posting and creative strategies to earn high-authority backlinks.
04

Monitoring

  • Continuous monitoring of key performance indicators (KPIs) - organic traffic, keyword rankings, conversion rates and time users spend on the website - using advanced analytics tools.
  • Regular performance analysis to identify trends, opportunities for improvement and potential issues affecting SEO results, with detailed insights and reports provided.
  • Iterative adjustment and refinement of the SEO strategy based on monitoring data, changes in the competitive landscape and search engine algorithm updates.

P.S. In reality, SEO is not a one-time project - optimization requires monthly, continuous work.

Data • SEO as a science

Google search results - the data does not lie

The position you appear at in Google matters enormously. On average, websites in first and second position receive 40% of visitors. And SEO decisions rely on exactly this kind of empirical data. With every step down the positions, CTR (click-through rate) drops sharply, which directly affects organic traffic.

R= f(Relevance,Authority,UX,Technical)

R (Ranking) - a position in Google is not one single factor but a function (f) of four main areas. Healthy SEO works on all four at the same time:

Relevance

RelevanceHow precisely the content answers the user's search intent.

Authority

AuthorityThe trustworthiness of the domain and a high-quality, natural link profile.

UX

User experienceSpeed, mobile compatibility, simple navigation and engagement.

Technical

Technical soundnessIndexing, site structure, code and Core Web Vitals.

RFactors →R

Average - there is balance, but there is plenty of room to grow.

RelevanceRelevance
AuthorityAuthority
UXExperience
TechnicalTechnical
Position
#1
27.6%Average CTR
e.g. out of 10 000 searches
~2,760 clicks

Reaching Google's Top 3 positions significantly increases a website's traffic.

FAQ

Frequently asked questions

seo.ge is an analytical SEO agency whose goal is to research the search market in depth and share verified international methods with the Georgian audience.