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The SEO knowledge base
Practical articles on SEO and AI visibility in the Georgian market.

Should AI SEO and GEO be treated as an independent discipline?
GEO or SEO? Where classic SEO and generative search optimization overlap and where they diverge - the technical foundation, the methods, the metrics, and which organizational model is actually justified.
2026-09-16

SEO Optimization and Its Impact on Business
SEO optimization is no longer just a technical task. It is tied to brand visibility, customer trust and a business's competitiveness in the digital market.
2026-07-02

Update: AI Overviews cut organic clicks by 58%
According to a new Ahrefs study, as of December 2025 AI Overviews reduce the average CTR of the page in first position by roughly 58%. What this means for organic traffic and for how SEO is measured.
2026-07-02
